Core Methodologies
Lean Startup
- “Build-Measure-Learn” feedback loop
- Rapidly deploy MVP to validate risk assumptions
Design Thinking
- User-centered method, 5 stages: Empathize, Define, Ideate, Prototype, Test
- Helps technical founders understand real user pain points
Minimum Viable Product (MVP)
- Focus only on core features
- Release early to early users to get feedback
Validation Process
- Requirement Verification: Assess pain point intensity, frequency, and willingness to pay
- User Interviews: Direct communication with target users
- Market and Competitive Analysis: Evaluate existing solutions, find differentiation
- Pre-launch Testing: Landing page testing, demo videos, gray release
Key Tools
- Lean Canvas
- User Journey Map
- ICE/RICE Scoring
- SWOT Analysis
Famous Case Study
Dropbox used a 3-minute demo video as MVP → Sign-ups surged from 5,000 to 75,000 within 24 hours